A panel discussion or fireside chat with some of the pioneering 21 Pledgemakers from Bengaluru on the innovative multi-sectoral public approach to meeting SDGs that has started in the city. NCDs are a Challenge, no doubt. #ChallengeAccepted. The approach is unique and doable and scalable and smart and is showing traction. Everyone does their bit -from government, to the private sector, civil society, educational institutions and start-ups – to help the citizens of Bengaluru improve their health. Arogya World is leading this effort. Other cities are showing interest. The movement is building and it is exciting to see how Bengaluru has embraced this. The collaborative approach embodies the very essence of Catalyst2030. Please see arogyacity.in. Karnataka’s Health Minister Dr Sudhakar and Brand Ambassadors Dr Devi Shetty and Olympian Ashwini Nachappa have helped draw media attention.